Symscio’s Integrated Measurement System (IMS) is the culmination of 25 years of listening to and solving the challenges facing PR professionals and analysts. Our dashboards are an integral component of each media analysis program that we conduct. They give us the flexibility to develop measurement systems that focus on the metrics that matter to you, complete with a robust reporting suite and full data transparency.
As a part of your media analysis program, Symscio’s IMS will empower you with:
- A single, streamlined archive for all or your media content
- A professional reporting suite customized around your objectives
- Powerful querying capabilities to retrieve content quickly and easily
- Export charts and data into Excel to easily copy into reports
- Complete data transparency including drill-down capability to view each of your stories and its corresponding metrics
- 24/7 access to your dashboards which are continuously updated to reflect the latest data
- The flexibility and scalability to evolve with you and meet your needs of tomorrow
- Customized RSS feeds to incorporate into websites and email
- Integrate external data including web traffic, sales leads, brand perception data, etc.
Whether you are in the early stages of building a PR measurement program to grow with your communications team or are seeking a highly customized, integrated measurement system, Symscio’s IMS is developed to meet your specific needs.
Are you on a tight budget? Do you have measurement expertise internally? Symscio’s IMS can be brought in-house, giving you access to a professional grade measurement system and reporting suite. Take advantage of the vast efficiencies gained from our system’s ability to organize content, tailor metrics and generate dynamic reports. And as always, whether you need expert consultation or a new custom report, you will be backed by a dedicated Account Executive to make it work for you.